Best value

Digital

  • All product reviews
  • The Which? app
  • Which? magazine digital edition
  • Ask Which? personalised buying advice
  • Which? Car Guide 2024 digital edition

Annual

50% off

£79 £39.50 for first year

Equivalent to £3.30 a month

Renews at £79 a year

Monthly

£8.99 a month

What's included

Magazine

Annual

£79 a year

Equivalent to £6.58 a month

Monthly

£8.99 a month

What's included

Full Access

Monthly

£5 for first month

then £10.99 a month

Annual

£99 a year

Equivalent to £8.25 a month

What's included

Common questions

You can cancel your membership at any time, and we’ll take no more payments.


Monthly

You are charged monthly on a rolling basis. For example if you have paid £7.99 for your first month and you cancel, this will cancel all future payments.


Annual

You are charged annually on a rolling basis. For example if you have paid £79 for your first year and you cancel, this will cancel all future payments.


In either case, you are entitled to an initial 14 day cooling off period when you can request a refund - read more.

Call 02921 682114 or email or write to our customer service centre in Cardiff with your name and membership number.

If you are looking to try Which? For a single review or just generally you can get your first month for £5.


Cancel anytime and we’ll take no more payments.

Yes we offer gift subscriptions over the phone.


Please call 02921 682114 and ask for a gift subscription and we will be happy to help.

Buying advice


We offer 1-1 buying advice with our full access subscription.


Consumer advice


We offer free and impartial advice on Legal and consumer issues


via our consumer rights hub.


Legal


We offer tailored, affordable advice from our experts at Which? Legal.

The Which app is available on both the Apple App store and Google Play store.


iPhone - Requires iOS 11.0 or later.


iPad - Requires iPadOS 11.0 or later.


iPod touch - Requires iOS 11.0 or later.


Mac - Requires macOS 11.0 or later and a Mac with the Apple M1 chip.

The Which Magazine app is available on both the Apple App store and Google Play store.


iPhone - Requires iOS 11.0 or later.


iPad - Requires iPadOS 11.0 or later.


iPod touch - Requires iOS 11.0 or later.


Mac - Requires macOS 11.0 or later and a Mac with the Apple M1 chip.

If you have any further questions please contact Which? Customer support. We’ll get back to you between 8:30am-6pm weekdays and 9am-1pm Saturdays.

Sustainability first

Our Eco Buy recommendations make it quicker and easier for you to buy better for the planet.

Product reviews you can trust

All our test results, reviews and recommendations are our own and 100% genuine. As well as the usual TVs and washing machines, we review things like diets, apps, investments, sun creams, broadband providers and craft beer so you can buy better more often.

Ask Which? for buying advice

Make the right decision quicker – chat online with us for personalised 1:1 buying advice on any product we’ve tested.

We’re not for profit

Every member subscription helps fund our charity’s campaigns to make life simpler, fairer and safer for everyone.

Choose faster by app

A breeze to use, the Which? app puts all our product test results, reviews and recommendations in the palm of your hand.

Which? magazine

Your classic monthly read for expertly researched consumer advice, investigations, articles, news, views and more.

Email updates

The Weekly Scoop*, Get it First, Magazine Preview, Sustainability* as well as emails to help you make the most of your membership. Unsubscribe at any time. (*Weekly Scoop and Sustainability newsletters are also available without membership).

Join Us

Full Access is £5 for the first month then £9.99 a month